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Today’s guest is Jonathan Kemp, the founder and CEO of Shipz and the Asia-Pacific host of the ‘Let’s Talk Supply Chain’ podcast. Jonathan has over 20 years’ experience as a technologist, an entrepreneur, a systems thinker and a supply chain practitioner. He is a supply chain professional with big ideas and lots of great thoughts…. just don’t call him a thought leader.

In this wandering and enjoyable conversation, Host James Scotland and Jonathan merrily contemplate the great mysteries of the world, including the rather large concepts of: the challenge of modern global container shipping, the challenge of digitalisation and technology to smaller businesses, and the challenge of the bullwhip effect in supply chain.  Not afraid to tackle big topics, it seems.

Thankfully they somehow avoided addressing world peace, solving hunger and the meaning of life itself.

They discuss, in a fascinating and engaging conversation….

  • Some reasons for the ongoing disruptions in the global container industry.
  • The potential future monetisation of the industry and the opportunities this provides.
  • The difference between digitization (making things that weren’t, digital) and digitalization (using digitized things in a transformational way).(it really is a thing!).
  • The bullwhip effect in supply chain management (worth knowing) and….
  • The impact of the emerging ‘Low Earth Orbit’ (LEO) capability on global shipping.

They also agree they are ‘contemplating thinking about thinking’……. at some stage. In the future. Probably.

A useful episode for every business struggling with current container shipping issues and the future digitalisation of their business

For more about Jonathan, check out his Linked In page.

For more about Shipz, click here

For an intro into Digitalisation vs Digitalization, here’s one link worth reading.

For a deep -dive introduction into Bullwhip Effect, here’s a link to a very good academic paper

James Scotland

After a long career in multiple aspects of supply chain management, corporate training and business advisory, James brings a business improvement mindset to his role as General Manager of Supply Chain Resilience for Ai Group. A skilled communicator and adviser, James has been involved with Oil & Gas, the Defence industry and supply chain across the board for over 40 years.

James has a Masters degree in International Management and a partially completed Doctor of Business Administration. He says he'll get around to finishing it when he retires.