High-speed broadband – a definition

The definition of ‘high-speed broadband’ varies widely across the planet, but as a guide it presents the opportunity of sending large email attachments, downloading files, streaming data, transferring files to customers - all complete in just seconds, rather than hours. Benefits of such rapid information transferral can assist areas throughout the company including design review, collaboration and tendering, procurement, sales and supply chain management. High-speed broadband can present your customers with virtual models of your products, enable them to track production and access detailed information on your unique product offerings. Video conferencing capabilities can promote interstate and international collaboration, enabling new service models to be developed using remote monitoring and real-time diagnostics.


Broadband vs high-speed broadband

At its core, the internet provides consumers with access to information and entertainment. As digital technologies progress, so to do the speed at which documents, files, and video can be accessed by the end user. A few years ago with standard broadband it may have taken a couple of minutes to upload a high resolution image, in a similar period of time today, high-speed broadband can provide full length films. Commercially speaking, it means businesses are now able to download files for tendering on design/manufacturing in a just a few minutes presenting benefit in making your response time quicker and enabling increased collaboration efficiencies between customers and your staff. As time is an increasingly scarce resource, high-speed broadband can deliver a company what they want, quicker.


Speed vs cost

When considering paying a little more for high-speed broadband, it is important that included in the equation are the time efficiencies provided by quicker download and upload of content and the increased ability for real-time distributed connectivity. For example, the cost savings and collaborative opportunities offered through services such as VoIP (voice over Internet Protocol (IP) networks) removes monthly phone bills and opens up the opportunity for effective international collaboration while engendering a more direct and personable approach to communications.


High-speed broadband options

There are a number of connection technologies available to enable businesses to access high-speed broadband. Some are quicker than others and one option may suit a business more effectively then another. In the cities the quickest download speeds a business can access is through fixed internet (a device connected directly to the modem through an Ethernet cable). Connectivity through fixed internet is stable and does not suffer largely from connectivity fluctuations. In comparison, wireless technologies deliver internet access through radio waves. Also, largely the domain of the cities, wireless enables a device to not be tethered to any cables which, of course, provides greater mobility throughout the wireless zone. Fixed wireless services are available to areas that lack fibre optic cable, DSL, or cable television lines. In more outlying or regional areas, fixed wireless broadband utilises transmission towers which allow business to receive access to the internet through transceiver equipment which is set-up on the company’s premises. Speeds are not as fast as fixed internet, but successful access can still be obtained. For a country as big as Australia and with the vast majority of the population skirting the coastline, those located inland and in remote areas will be required to obtain their internet connectivity through satellites. Technologies are improving all the time and access costs are not prohibitive. As you may expect, speeds available via satellite do not reflect the speeds of fixed or wireless, but effective online connectivity can still be maintained.